Coca-Cola & Kraft Collaborative Assets

March Madness Promotion: Coca-Cola & Kraft Collaborative Assets

Designed high-impact promotional materials for a cross-brand “March Madness” campaign, featuring an automated “Spend $20, Save $2” instant discount at checkout.

Focus

Utilizing bold sports-themed typography and strategic layout to simplify complex promotion mechanics, ensuring customers immediately understood the value proposition and the automated discount process.

The project included

Print Media : Created large-scale board and Poster.